How Advertising is Going To Ruin The Mobile Phone
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Ladies and Gentlemen, there is no such thing as a free lunch – or a free application. Prepare yourselves to be bombarded with ads in all your mobile applications! Why?
Simple! Mobile phones are easily located, always connected, extremely personal and always on you. That is an advertisers wet dream. Simply entice a user with a valuable and compelling free service (such as Pandora featured above) and begin peppering it with ads.
NY-based Pinch Media is announcing the launch of Pinch Advertising today. Pinch Advertising is a partnership between Pinch Media and JumpTap. Pinch Media has iPhone applications and JumpTap has mobile advertising solutions. The Pinch Media blog has more information on how iPhone developers can signup for this new advertising program. [...]
On the technical side, Pinch Advertising is a drop-in library for your iPhone SDK applications. A few scripts and you could be generating revenue from your iPhone applications. Perfect timing with the launch of the App Store this month. [via]
Would you be willing to download an application for free and have it ad supported or, would you rather pay and keep it ad free? Do you think paid applications should have ads?
Pandora just got removed from my iphone and will be followed closely by any app that spams me with ads.
So far I don’t really have a problem with the ads^—^
Guess we will se had bad it gets. All I want is a damn sling player for my iphone, come on sling!
i hate ads so much i’d rather pay for an app to keep it free of them. hopefully if a developer elects to use ads, they’ll offer a paid-for ad-free version.
I would rather pay to have it ad free. There are too many ads on television, the radio and the internet. I can understand all of that because it is free, but now my pay TV is bloated with ads almost as much as commercial TV, it drives me batshit insane.
MTV is the worst! More ads than TV:(
Honestly, Pandora’s doing us a big favor – the ads are visual. Works for me since my iPhone is docked with the speakers and I’m not looking at it. It they insert audio ads (like Slacker does on their free plan for hardware), I’d rather pay $7/month or whatever to be free of them.
It all depends on how they implement the ads. I watch video on Hulu because I think they do ads right. I realize there they need to make money, and I would rather watch two minutes of ads then pay $2.
If the apps on the iPhone can find the same balance that Hulu has found people will use them. If they are intrusive and annoying like the ads in Vogue, then people will stop using them. I believe they will self regulate.