Classic Packard Bell Commercial
Posted in AV by Dan at 10:02 am
This post was published 2 years 8 months 23 days ago and its content may not be valid anymore.
In 1996 Packard Bell put out a commercial that tried to show urban existence as negative with the point of the commercial being that using a Packard Bell computer “You can do it all from home”. Librarians objected to the negative image of the library. The commercial has storm trooper like characters marching around the library shushing people. Packard Bell changed the commercial and lifted out the library scenes. The version here shows the library scene [via]
it’s amazing to me some of the commercials that came out of the mid- 90’s …. this commercial was like watching a mini art flick… and the Enron commercials with the blind mice and the standing on desks stuff… just odd offset commercials which really don’t sell products for their advantages. Of course I’m not a marketing mind so I guess I miss the point, but sloshing around in mud pulling a rusty car and thinking of libraries as communist concentration camps just doesn’t make me want to buy a computer… no matter how nice home is.
Undeniably the imagery is fantastic. Not too sure about the actual content. There is a strong smell of some other ad computer ad. Not sure which one it is. Something to do with 1984 not being like 1984?!
Which itself was a rip off of – what else – 1984.
They did pull a lot from Ridley Scott Scifi
Don’t want to piss off any librarians now. hahahaha
the 90’s is when all the politically correct BS started. But librarians offended over this? I’d expect that now but not back in the 90’s