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Mac Mondays: iTunes is Apple’s long-term investment

Posted in Apple, SoapBox by Dan at 1:53 am
closeThis post was published 4 years ago and its content may not be valid anymore.

Some companies plan 5 years ahead for future products or other forms of income but I don’t believe Apple anticipated this kind of moneymaker when they released iTunes just 5 years ago. iTunes, originally a digital music jukebox for Mac OS 9 evolved into the application that interfaced with your iPod and shortly after became the number one digital music store in the world. Apple has made bad investments in the past like the Newton, Pippin and even the G5 because that chip only lasted them a few years before we made the Intel switch. iTunes has been around the longest and made Apple billions.

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