When A Prank Goes Wrong, Gizmodo and The TV Blaster
So Gizmodo thought it would be funny at CES and use the TV blaster to turn off demonstration TVs all over the CES show floor.
My gut reaction was it is kinda funny, but after some thought their prank was nothing short of destructive.
Yea, I can take a joke and like I said I did watch it and laugh. It was funny, but lets play Monday morning Quarterback here.
They single handily provided a setback to bloggers, such as myself, trying to get accreditation as “traditional media.” How are we to expect large trade shows, especially CES which is only open to industry PROFESSIONALS, to accept us if they know that bloggers could wreak havoc on their exhibitors which pay upwards of $1 million for exhibit space?
Money aside, large corporations devote hundreds of man hours to put on a CES presentation, which would be viewed as the most important of the year – and some punks decide they want to ruin these valuable presentations.
Sure, it was non destructive – but it pushes the line farther. When will it be too much?
Looking back this prank was irresponsible, reckless and just in bad taste. Sure you got a few hits off of it but in the long run I think it damages your credibility and makes things even harder for bloggers like me. Yes, it was funny to watch small companies like MOTOROLA struggle to showcase the launch of their product but you are damaging branding.
Guys, come on – you are supposed to be a tech review site not Break.com. I’m disappointed.
To see what all the buzz is about check out their post here
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