6 Comments

Confirmed, Google drops $100 million on Feedburner

Previous rumors that Google would add the RSS service Feedburner to its collection have panned out to be confirmed and true. TechCrunch has the details on the $100 million dollar deal which consists of an all cash – most up front – deal for Feedburner. Time to go out and celebrate eh Feedburner?

Rumors about Google acquiring RSS management company Feedburner from last week, started by ex-TechCrunch UK editor Sam Sethi, are accurate and are now confirmed according to a source close to the deal. Feedburner is in the closing stages of being acquired by Google for around $100 million. The deal is all cash and mostly upfront, according to our source, although the founders will be locked in for a couple of years.

Congrats to the Feedburner team! Now that Google is at the reigns, will you continue using Feedburner?


  • Michael Curtis

    Why are you guys so anti-google? Of course I’m not going to just suddenly stop using feedburner, just because Google bought it – why should I?

    I understand the dangers of the company achieving a monopoly over every aspect of the internet, but if it means projects like this get more funding, better integration with other areas of the internet and become more popular, isn’t it only a good thing?

  • http://wilcosworld.co.uk Adam

    Unless Google start putting adverts in people’s feeds, I can’t see anything wrong with this at all.

  • http://chrischaeffer.com chriSchaeffer

    Go go Google!

  • http://www.uneasysilence.com Dan

    I am very anti Google. I think they they stifle creativity, have a strangle hold on some of the greatest brains in the industry, have too much power, not honest with their users, vindictive, self richeous, data miners that do not care who they step on on their quest for information.

    They have a modern day “Manifest Destiny” with slash and burn tactics claiming they benefit the greater good.

    Despite my bias, I will still report on them.

  • http://mavrev.com Matt

    I agree with Dan on this. They are snatching up companies left and right without a care to what happens along with way to users etc. I for one am now leaving nearly all Google services in favour of ones that don’t mine my data.

  • http://www.musmo.com KwangErn Liew

    Not to be anti here, but let’s look at things as before. Didn’t Microsoft also did things to provide better integration for home users, office users and server environments? What difference do Microsoft and Google have? Sure, different business, but very similar philosophy IMHO.

    Not to say that Google is doing a bad job. But I think many of us are blinded as to what their long term goal is, which is pretty much similar, or in fact far more scarier than Microsoft. They practically mine user data more than DoubleClick and Microsoft added together.

    But then, some say, so what Google mines data? I think they’ll shut up when their privacy is publicised by some cracker like AOL’s case. ;)

    Just to clarify, I have nothing against mining data purely for the user’s benefit. But why not hold a survey and give the user a choice rather than doing it in the shadows?

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