Consumers rate McDonald’s coffee higher than Starbucks
How pathetic! In a recent consumer test conducted stateside, results declared coffee from McDonald’s better than that found at Starbucks?
The trained sippers found the $1.55 Starbucks coffee “strong, but burnt and bitter”, according to the New York Post. But the cheaper McDonald’s caffeine fix, costing $1.35 was “decent and moderately strong”.
Living in Seattle with Strabucks shops on every corner (no really), I can attest to the fact that Starbucks coffee quality is not what it used to be. The only reason I stop in these days is for a) free Wifi, and b) convenience.
With the route that Starbucks is going as far as automating coffee orders, they might as well replace staff with touch-screen units which provide customers with drag ‘n drop interfaces for creating their triple grande soy no foam latte.
